Bontá is a functional beverage made with Mediterranean-sourced and inspired ingredients. To scale nationally, I focused on building Bontá into a lifestyle brand through social media, influencers, and partnership strategy.
In just 2 months, Bontá‘s Instagram followers increased by 10% and engagement rates went up 300%. They’ve reached over 50 food, fitness, and wellness influencers and expanded retail store placements all across the New York City area.